JOA brings a delicate, haunting exploration of love’s illusions on the new song “Even If It’s a Lie”
The song does a grand job of drawing you into a world where desire and denial collide. JOA’s vocals pack intensity and emotion, painting the portrait of someone watching the slow drift of affection, desperate to rekindle what’s slipping away. The production brings urgency in each guitar strum matched with subtle percussion, creating a backdrop that mirrors the ache of unrequited longing.
The writing captures the raw honesty of clinging to someone who no longer feels the same, balancing self-deception with heart-wrenching clarity. It is not just a love song but an ode to the fragility of human connection, and the lengths we go to avoid letting go. JOA proves once again why she’s an indie pop voice to watch.
Check out JOA “Even If It’s A Lie” below and follow her on Instagram. Stay Global my Friends!